unit 3 & 21 Tamar Shamir

 GENERATING IDEAS ( P1, M1 U21) Interpretation of the client brief requirements: Learning Outcome 1 (U21): Be able to generate ideas for an original media product based on the client brief I have been approached by CineCloud Pictures to produce a new online/print-based film magazine. The client has explicitly stated a geodemographic target audience within North London as many independent film companies are currently rising, creating plenty of competitors for CineCloud. CineCloud has also said explicitly to promote a new film release produced by an independent company, this could be because many people within North London are interested in independent films. As well as Cinecloud has asked me to reference a current and new coming streaming platform this is explicit as well. Examples of this would be Netflix as a current streaming platform as most mainstream films and some niche is accessible on Netflix and Films4U as a new streaming platform that has more niche films rather than mainstr

Who is the client? CineCloud Pictures The product and platforms: Film magazine- Print version and online Explicit requirements: Must reference a new streaming platform and an existing streaming platform Promote a new film- by an independent film company Who Is the audience? IMPLICIT/ IMPLIED Teens, Young adults, fans of indie films; passionate about film Where will the magazine be distributed? Locally distributed at first and hope for wider distribution.